CHAUMET / Chaumet & Nature
. From November 1 to December 19, 2024, Maison Chaumet presented “Chaumet & Nature: Nature-Inspired Jewellery Since 1780” at M7, in collaboration with Qatar Museums, M7 and Qatar Creates. This immersive exhibition celebrated nature in all its forms, drawing from the Maison’s rich heritage and contemporary creations to reveal its distinctive vision of the botanical world through exceptional High Jewellery pieces.
For this occasion, I contributed to the creative direction and design of the entire exhibition, shaping a series of unique spaces and distinctive atmospheres conceived to enhance each piece and take visitors on an immersive journey through Chaumet’s universe.
Beyond the exhibition itself, I also led the art direction of the campaign, developing a visual language that extended the creative identity of the experience across its communication and ensured a cohesive dialogue between the exhibition, its scenography and its campaign imagery.
